
helloDarwin Case Study
Francis Desrochers, CEO
"Intelligents delivered 18 qualified meetings in our first month with an 89% show-up rate. The pre-call dossiers help us close 45% more deals - we know exactly what to discuss before every call."
Key Results
The Challenge
helloDarwin, a leading B2B marketplace connecting businesses with service providers, was struggling with their outbound sales process. Despite having a strong product-market fit, their internal team was spending too much time on prospecting and initial outreach, leaving little time for actual selling.
Key Pain Points:
- • Low meeting booking rates (12% response rate)
- • High no-show rates (40% of scheduled meetings)
- • Sales team spending 60% of time on prospecting
- • Inconsistent lead quality and qualification
Business Impact:
- • Missing quarterly revenue targets
- • Sales team burnout and turnover
- • Inefficient use of senior sales talent
- • Unpredictable pipeline growth
The Solution
Intelligents implemented a comprehensive Pipeline-as-a-Service solution for helloDarwin, taking over their entire outbound prospecting and meeting booking process. The solution included:
Target Market Research
Identified and researched 500+ potential clients in helloDarwin's target segments: SaaS companies, e-commerce businesses, and professional services firms looking for digital marketing partners.
Personalized Outreach
Developed highly personalized messaging that highlighted helloDarwin's unique value proposition and referenced specific business challenges each prospect was facing.
Pre-Call Dossiers
Created detailed prospect profiles including company background, key decision-makers, current challenges, and specific talking points for each scheduled meeting.
Calendar Integration
Seamlessly integrated with helloDarwin's Google Calendar and HubSpot CRM, ensuring all meetings were properly logged and tracked.
Results Timeline
Month 1: Foundation & First Results
Setup and initial outreach
- • 18 qualified meetings booked
- • 89% show-up rate achieved
- • 3 deals closed from initial meetings
- • Sales team freed up to focus on closing
Month 2-3: Optimization & Scale
Refining process and increasing volume
- • 25+ meetings per month consistently
- • Close rate improved by 45% with dossiers
- • Pipeline value increased by 180%
- • Sales cycle shortened by 30%
Month 6: Sustained Growth
Long-term results and expansion
- • 150+ total meetings delivered
- • $2.3M in new pipeline generated
- • 85% of sales team time now on closing
- • Exceeded quarterly targets by 40%

"Working with Intelligents completely changed our sales approach. Our team went from being buried in prospecting activities to focusing on what we do best - building relationships and closing deals. The pre-call dossiers are absolutely essential now. We walk into every meeting with deep insights about the prospect's business, their challenges, and exactly how to position our marketplace. It's like having a dedicated research analyst for each conversation. The quality of meetings has improved dramatically, and our close rates reflect that."
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